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The article on Eligitą Grey's blog about link fraud discusses important issues related to SEO practices and their impact on website rankings. The author explains how link fraud involves dishonestly acquiring backlinks that aim to manipulate search results. By pointing out various methods, such as buying links or creating links from spammy sites, he emphasizes how these actions can harm both the credibility of a website and the entire online ecosystem. Grey also addresses the consequences that can arise for sites involved in such SEO tactics, including penalties from search engines, which can lead to decreased traffic. The article concludes with a statement that honest practices in SEO are key to long-term success online and should be prioritized over short-term gains.