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The article discusses the issue of context switching and its impact on product management. Context switching refers to the situation where individuals working on various tasks have to quickly shift their focus between them. The author points out that such switching can lead to decreased efficiency and productivity at work. In the realm of product management, product managers often need to navigate between multiple projects, which can result in burnout and frustration. Hence, it is crucial for product managers to be aware of the impact of context switching and find ways to minimize it. The article also includes several practical tips on managing time, setting priorities, and creating schedules that can help improve team productivity and individual time management.