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The article discusses innovative strategies that Uber used to significantly reduce their log sizes. Reducing log volume is crucial for optimizing data storage costs and improving application performance. Uber implemented various techniques such as log sampling and smart data management to cut down on the amount of information being collected. The author emphasizes the importance of engineers being aware of which data is truly critical and which can be omitted without impacting system performance and availability. For instance, instead of full session logs, the company focused on logging only the most significant events, which allowed for a considerable reduction in the volume of stored data and increased processing efficiency.