Smartphones eavesdrop and then show ads tailored to the content of conversations? - sometimes yes...

In the Mashable article, the author discusses the impact of active listening technology on the media industry, particularly focusing on Cox Media Group. The piece highlights how this technology, utilized by major companies like Google, Microsoft, Amazon, and Meta, is transforming how audiences engage with information. Active listening serves as a process that can provide invaluable feedback, enhancing interactions between broadcasters and listeners. Through this technology, media outlets can better tailor their content to meet consumer needs. However, the author also addresses privacy concerns and apprehensions linked to data collection by these corporations. It's essential to understand that while active listening presents numerous advantages, it also brings new challenges for both the media industry and its audiences.